About Project

Al Kulaib International Co. (client) is the sole franchisor of this New York, USA-based “Salad Creations”. The opaque logo version on the back horizon is the original artwork provided by the franchisor and needs an Arabic version. The result: By taking existing parts of the original logo, the assembly of full Arabic Title was quite tricky and the original font is rather abstract in nature and is asymmetrical. We recommended a complete overhaul but finally worked as directed